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This
is an Insurance article by an independent author and jml
Insurance takes no responsibility for its accuracy or content
Making
Your Property Advertising Attractive to The Right Tenants
By Julie-Ann
Amos
Finding
any tenants for rental properties is not as easy as it seems,
let alone good, reliable tenants that will keep the property
in a good state of repair. However, there are plenty of ways
to attract people to your property through the medium of advertisement.
Property
advertising needn’t be a hassle once you know what you’re
getting into. A property investment forum such as www.singingpig.co.uk,
is a great place to find information on just how to attract
tenants and get advice on ad campaigns and just what you should
look for when setting them up.
In
the Papers
Common
sense says that if you're going to put out an advertisement,
you should do it in the newspaper. The newspaper is where
people look for property advertising, so be sure to include
every selling point. Placing an ad can be costly, but it is
a good idea that you let it run a few weeks in order to reel
in just the right tenant. Advertising in the Sunday newspaper
is usually enough, for despite the rates being higher than
the daily advertisements, the readership is quite greater.
Also, upon deciding to use your local newspaper for property
advertising, you will want to find out if you can advertise
on their website too.
On
the Internet
Many
people looking for property advertising will not be from your
area, so its wise to take advantage of the Internet's low-cost
and sometimes free advertising sites. Internet ads allow for
a great deal more description than newspaper ads as well.
Property advertising like this gives the owner the opportunity
to include colour photos to attract tenants, providing them
with most of the answers they might be having. Also, you can
change your information at any time from any computer to update
your advertisement instantaneously.
Apartment
guides
Another
cheap means to property advertising is to use apartment guides.
Not only do they allow for more description than a newspaper
ad, but they are more likely to be read than newspapers, seeing
as apartment guides are free and they target specifically
prospective tenants. Many guides will offer to help you with
ad design, and allow you to change advertisements after you've
submitted them. ‘For Rent’ signs
For
Rent signs are also an easy and effective means of property
advertising. All you need to do is buy the sign, and put it
on the property with the phone number or other means of contact.
You can even make the sign yourself thus making it the cheapest
way of how to attract tenants. The only drawback is that For
Rent signs will only attract those in the immediate area.
However it does mean that if tenants are scoping out an area
of their choice that your property is situated in, and they
see that your property is available, they are more likely
to contact you above someone else.
Estate
Agents
If
none of the above examples seem good enough, you may want
to consider seeing a Real Estate Agent. They can advertise
via both newspaper and Internet, at a lower price, plus they
will bring in tenants of a higher quality. The catch here
is that agents require commission, so you may want to check
and make sure you can afford their services.
Helpful
hints
You
may be wondering where to find a newspaper, Internet advertiser,
or real estate agent that's right for you. All you need to
do is contact your local newspaper's classified contact for
a paper ad. For Internet ads, just use a common online search
engine for property advertising along with your local area.
To find a real estate agent, check your phone book. Even the
yellow pages can find you a nice sign maker if that's all
you're going for. If you want to discuss any fears or questions
you have try visiting a property investment forum, an excellent
example being www.singingpig.co.uk.
Julie-Ann
Amos is a freelance writer with http://www.exquisitewriting.com
on business and property investment. She recommends http://www.singingpig.co.uk
as one of the most effective sources of information for small
businesses and property investment. Their property investment
forum is a place to find information hard to locate elsewhere.
Article
Source: http://EzineArticles.com/?expert=Julie-Ann_Amos
The
information supplied on this page is by a third party and
jml Property Services do not take any responsibility to its
accuracy ©jmlpropertyservices 11/06
See
also How
to present your rental property for letting
The
Role of the Solicitor for buying and selling property in England
and Wales
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